SEO Workshop: From Zero to the First Page of Google

This workshop is designed for anyone looking to grow their own business or their client’s by significantly increasing both traffic from Google search and conversions.

What you won’t learn here is how to magically appear on the first page of Google in a month. Instead, you’ll learn how to work with Google—how to make it your best ally when it comes to growing your business. This is a highly practical workshop with minimal presentation and maximum focus on your real business needs and laying the foundations for future SEO efforts.

Why is this workshop worth your investment?

First, SEO is not a one-time task—it’s a continuous process. You’ll learn how to follow SEO trends, adapt to changes in search engine algorithms, and keep your website relevant and visible.

Second, you'll get hands-on experience with essential tools and techniques for effective ranking. You’ll understand how keywords impact your visibility—and how to use them in the most strategic way.

For most businesses and websites, Google is the number one source of traffic and conversions. Here’s how a typical customer behaves: they see an ad on Google, Facebook, or Instagram—click through to your site, but don’t buy immediately. They leave, but later return to Google when they’re ready to make a decision. That’s when SEO steps in.

Your goal? Be at the top of those search results—right when they need you most.

What you’ll learn:

  1. How Google search works

  2. User behavior when searching for solutions on Google

  3. How to properly optimize your website for Google

  4. Which tools to use, and where to invest your time and money

  5. How to boost your visibility on YouTube and Google Maps

  6. How to apply all of this directly to your business

You’ll also learn how to analyze your competition and stand out in your niche. We’ll explore how your market behaves online and how to use that data to your advantage.

By the end of the workshop, you’ll have a clear action plan to implement SEO strategies and measure their success. With continuous learning and smart execution, your website can see real growth in traffic, sales, and ultimately—revenue. Investing in SEO means investing in the long-term success of your online business.

Note: To ensure high-quality training and personal attention, the group is limited to 9 participants.

All participants receive an official Molèn Academy certificate
One-day workshop: 10:00 AM - 5:00 PM


New dates available starting October 2025

Lecturer: 

 Vladimir Ćuk - Head of Marketing and E-commerce, Analytics at Gigatron