Creative Strategist, New Moment
With 30 years of experience in the communication industry, she firmly believes that every brand has a story that deserves to be told.
After completing her studies in world literature, she joined the then iconic S Team Bates Saatchi & Saatchi Advertising Balkans. As part of the creative team, she participated in numerous projects realized in Serbia, Macedonia, and Slovenia.
In 1999, she was invited to Prague/Czech Republic to the EURO RSCG network (today HAVAS), where she works as an Associate Creative Director for clients including Opavia Danone (Kraft), T-mobile, Komerčni banka, Peugeot/Citroen, Bernard, Finlandia, Carrefour…
From 2010 to 2012, he was part of the strategic-creative team of the agency VCCP Prague, which led brand and corporate communications for O2, the largest telecommunications operator in the Czech and Slovak markets.
After returning to Belgrade, she returned to his familiar address, at Hilandarska 14 and New Moment New Ideas, where for ten years she has been engaged in setting up multidisciplinary strategies for brands and companies such as Atlantic Group, UNIQA, Dijamant, Coca-Cola, P&G, Carlsberg, Eurobank Direktna, Hemofarm, Delhaize, Beohemija and many others.
She conveys her long-term experience to others at specially created workshops, lectures, and forums, and participates in the work of the professional associations UEPS and IAA Serbia, of which she is a member. For her work, together with the teams she collaborated with, she won numerous local, regional, and international awards.
Lecturer at Molèn Academy:
Marketing and Brand Management
Tailormade programs/In-house training
More information: Linkedin